Who are you? 

I’m currently in my final semester at Lesley University graduating Summa Cum Laude with a BFA in Graphic Design.

What do you do for a living?

At present, I’m a full-time student. Prior to this, I had a successful career in retail management.

What inspires you to do this kind of work?

I’m adept at problem solving and have always had creative skills. Design is a natural fit for me.

What advice would you give your past self?

Follow your dreams. Feed your passion. Continue to learn.

Describe your creative process. What are the major steps?

Identifying the problem is always my first step, this involves research and observation. Understanding and empathizing with the ‘user’, Defining and making the ‘product’ or ‘experience’. Testing and iterating until the solution is reached.

Do you want to mention anything else?

I’ve been fortunate enough to reinvent myself and embark on a new career essentially by rebranding myself.

Where can we find your work? Any projects you want to highlight?

You can find work here: https://joedesouza.myportfolio.com/

Photo Credit: Karen Juden

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