Getting Ahead with Strategic Thinking & Bold Vision
2021-03-04 12:00:002021-03-04 13:00:00America/New_YorkGetting Ahead with Strategic Thinking & Bold VisionLaura Fish, in conversation with Heather Shaw, discusses the importance of vision and strategy, and why it is essential that designers play a leadership role in business....AIGA Bostontiia_schurig@aiga.org
Laura Fish will discuss the importance of vision and strategy, and why it is essential that designers play a leadership role in business.
SCHEDULE: 12:00 Welcome + Speaker Introductions
12:05 Laura Fish, in conversation with Heather Shaw
12:50 Q&A
FEES: This webinar is free and open to the public on Zoom.
SPEAKERS:
Laura Fish, is a Boston-based designer, strategist, and author focusing on bold vision to shape big real-world change for the better. With over 15 years embedded in digital product programs and user experience teams, her vision work, innovative mindset, and design expertise have consistently earned her a top spot influencing major enterprise decisions. She can now speak to the hard lessons learned and resulting expertise gained, that led her to appreciate that elevated influencer position and how she better harnessed that power as a designer. She co-authored The Designer's Guide to Product Vision (New Riders, 2020), now available at booksellers everywhere. @visionrngsherpa | guidetovisioneering.com
Heather Shaw is a professor and department chair of Design at Lesley University. She earned her MFA from the Dynamic Media Institute at the Massachusetts College of Art and Design, and BFA in Visual Design from the University of Massachusetts Dartmouth. Her professional experience spans print, motion, and interactive media. Her work focuses on local non-profit and educational clients including Perkins School for the Blind, The Lewis Family Foundation, and the Isabella Stewart Gardner Museum. She also serves on the Advisory Board for AIGA Boston.
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